Pitch Watch is our confidential service that enables agencies to report both negative & positive experiences with client pitches & throughout a client relationship.
Effie Canada 2021
Effie Canada 2021 call for entries is now closed. We received more entries from more brands and agencies than ever before, many thanks to all those who entered as we look forward to an exciting year for the awards and beyond.
Advertising Unlimited is various initiatives throughout the year crafted to engage and inspire anyone that considers themselves a creative thinker and problem solver.
Traditional agency searches are inefficient and ineffective for Brands
The RFP selection process, for all types of agencies, is flawed. That’s why we’re pushing “to retire the RFP” from Canadian business practice.
Founded in 1905, the ICA is the community of Canadian agencies embracing purpose, responsibility and sustainability in growing stronger as people and businesses.